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AI exposure report

Will AI replace Graphic Designers?

Many of your tasks are within reach of AI. The role will change, so it pays to act now.

Task exposure to today's AI

55/100

High exposure

This is the occupation's typical task mix. Your own score can be up to 30 points higher or lower depending on how you work: routine share, people contact, judgment and how much you already use AI.

Get your personal score

Will AI replace Graphic Designers?

Not entirely. Today's AI tools can take on about 55% of the typical work in this occupation, mostly: use computer software to generate new images. The parts that stay human include: Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.; Confer with clients to discuss and determine layout design.; Develop graphics and layouts for product illustrations, company logos, and Web sites..

People who learn to use AI for the automatable parts keep the edge. The 3-phase plan below shows where to start.

Which tasks AI can take on

The largest tasks in this occupation, their share of the working week, and how much of each today's AI tools can do.

TaskAutomatable
Use computer software to generate new images.AI already used 68%
Key information into computer equipment to create layouts for client or supervisor. 62%
Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts. 57%
Develop graphics and layouts for product illustrations, company logos, and Web sites.AI already used 57%
Review final layouts and suggest improvements, as needed. 47%
Confer with clients to discuss and determine layout design. 38%

+ 13 more tasks (37% of the week) in the full test.

Your human edge

  • Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
  • Confer with clients to discuss and determine layout design.
  • Develop graphics and layouts for product illustrations, company logos, and Web sites.

AI tools to try

ChatGPT / Claude for writing and ideasImage and video generators (e.g. Midjourney, Adobe Firefly, Runway)Editing tools with AI (Adobe, CapCut, Descript)

Related roles

A 3-phase AI learning plan

Phase 1

AI in your craft

  • Ideas, drafts and variations with AI.
  • Editing, retouching and transcription with AI features.
  • Keep your own voice and style; AI is the assistant.

Project

Take one past logo or layout brief and use AI to generate 20 concept variations in an hour, then hand-refine your three best and compare them against your original.

Phase 2

Faster production

  • Templates and workflows for repeat work.
  • Rights, licensing and disclosure of AI-generated material.
  • Quality control before publishing.

Project

Build an AI-assisted template kit for one repeat job (e.g. social ad sets), run the next batch through it, and log hours saved plus a licensing and pre-publish QC checklist.

Phase 3

Creative direction

  • Direct AI output toward a clear concept.
  • Offer services built on taste and judgment.
  • Build a portfolio that shows how you work with AI.

Project

Direct AI toward one self-set brand concept end to end (logo, web hero, illustrations) and publish a case-study portfolio page showing prompts, rejected output and your final judgment calls.
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